by Michael dEstries
Categories: Causes.

noon87.jpgWell, you can’t fault them for not trying. Word is, Robert Redford even lent himself to a few phone calls yesterday to try and get people to support Prop 87. The measure, which would have taxed oil companies until $4 billion was raised for alternative energy programs, was one of the most costliest initiative campaigns in history. The oil companies raised $100 million to fight the measure, while celebrities and supporters raised close to $57 million — not to mention appearances and speeches by people such as Al Gore, President Bill Clinton, Julia Roberts, and Geena Davis.

So, the measure didn’t pass. But there is a bright side, “Yusef Robb, a spokesman for the Yes on 87 campaign, said he believed voters delivered a pro-environment message even though the measure lost.

‘The oil companies spent $100 million to kill Prop. 87 and they didn’t,” Robb said. “Millions of Californians voted to break our dependence on oil.’”

If at first you don’t succeed…..

..but seriously, how bad does the air in California have to get before people grow concerned?

About Michael dEstries

Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.

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  • http://www.yes-on-87.org Alessandro Machi

    I believe the oil companies lied and I am creating a yes-on-87.org website to chronicle all the lies they told. My goal is a complete and total refund to everyone who contributed to the yes on 87 side.

    I am not affiliated with the yes on 87 group, but if I had been, I believe the outcome would have been different.

    -Alessandro Machi