Taking Robert Redford’s Sundance Channel ‘The Green’ concept one step further, Sir Bob Geldof wants to launch a dedicated ‘World Peace’ channel. Never heard of Geldof? That’s ok — the guy’s a rocker, but is probably most famous for his incredible humanitarian work; including organizing Live 8 and Live Aid concert events. He’s also responsible for the charity group Band Aid — which performed one of the greatest selling singles in UK history, “Do They Know It’s Christmas.”
With his producing experience, Geldof is hoping to create some influential programs. From the article,
“A source tells British newspaper the Daily Star, ‘It will be like a Fair-trade TV channel encouraging the West to help poorer nations, hopefully in an entertaining way.’”
I’m not sure how well all these dedicated channels are going to fare. Granted, with the myriad of choices available, it’s nice to have something like Sundance or World Peace to tune into. I’m just hopeful that the audience is there to support them. How prophetic would it be if World Peace got cancelled?