Al Gore is proving himself to be a triple-threat on climate change! From the movies to the Internet and now, music? In what will be an incredible event, Gore is set to announce tomorrow a massive series of concerts, scheduled for July 7th, that will take place all over the world. The goal of such an event? To place the subject of climate change before an audience of nearly 2 billion people! Rock Star!
From the article,
“The event, scheduled for July 7, will feature co-ordinated film, music and television events in seven cities including London, Washington DC, Shanghai, Rio de Janeiro, Cape Town and Kyoto, with major broadcasters and media owners aiming to extend the reach of public awareness of global warming.
It is understood that former US vice-president Al Gore, whose movie An Inconvenient Truth brought climate change to cinema audiences last year, will announce the event tomorrow in London.”
Almost 2.5 million people are expected to become involved in organizing and promoting this concert behemoth, deemed “larger than Live 8 and Live Aid” and promising a line-up of artists unlike the world has ever seen. One person close to event details had this to say,
“The talent involved is just exponentially bigger because the issue itself is bigger. Live Aid was about asking people to stump up money, this is about effecting systemic change. The aim is not just to drive awareness but to get people to take action.”
We can imagine that such actions might include offsetting emissions, supporting environmental initiatives, pushing for greater climate legislation, etc. Sounds like a blast — and I wonder if it has anything to do with Global Cool’s recent concert push announced last week. Since Gore will be in London to announce the full details tomorrow, I can only assume that GC is organizing. Can anyone help me on this?
Anyways, cross off July 7th on the calendar. We’re about to rock out for the Earth. All of us.
via Financial Times via Climate Change via Green Options
About Michael dEstries
Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.View all posts by Michael dEstries →
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