Starbucks Hoists Celebrity Umbrellas To Battle Climate Change
As Summer creeps in across the U.S., Starbucks is setting up outside with their iconic green umbrellas to keep y’all cool. With 2007 expected to be the hottest ever, we can all use a little shade to keep the temps down.
The coffee maker is teaming up with celebrities like America Ferrera, Lawrence Bender, Chad Lowe, Lance Bass, and others to lend their artistic talents (or lack thereof) to the design of the green umbrellas. These will then be auctioned off with all proceeds benefiting the organization Global Green USA. From the release,
“To kick off the start of summer, top Hollywood celebrities who share Starbucks passion for the environment have transformed a series of Starbucks green umbrellas into works of art. These celebrity signature umbrellas will be auctioned to the public beginning May 21. The proceeds from the â€œGreen Umbrellas for a Green Causeâ€ auction will be donated to Global Green USA — a national leader in advocating for smart solutions to global warming. In addition Starbucks will make a $25,000 donation to Global Green USA.”
Hey, giving a little green to make the world a greener place is officially good business. Starbucks has been making moves recently with animated flash games and organic cotton t-shirt giveaways to do their part. Sure, for a corporation as massive as they are, there’s always much more to be done. But it’s a start. Now about your lack of organic selections….