by Michael dEstries
Categories: Music, People.

mayer.jpgToday’s green theme is definitely music.

John Mayer has announced that his summer tour will be a darker shade of green thanks to a partnership with Reverb. The organization is an environmental non profit founded by Guster guitarist/vocalist, Adam Gardner and his environmentalist wife, Lauren Sullivan. To date, they’ve taken groups such as Dave Matthews Band, Red Hot Chili Peppers, Sheryl Crow, Barenaked Ladies, Avril Lavigne, Jack Johnson and many others and transformed their tours into earth-friendly events. From the release,

We’ll be helping offset each show with wind power, fueling the buses and trucks with biodiesel, putting together a “village” in the concourse that consists of environmentally and socially minded non-profits and green sponsor types, and most importantly selling cool offset stickers so you can neutralize the pollution from your drive to and from the show (and win some nice goodies). You’ll be able to learn about renewable energy and alternative fuels, talk to local groups in your area doing good things, register to vote, sample tasty organic treats and much more.”

Not only that, but Mayer and Reverb are also looking for volunteers to help them get all this green goodness to the masses. You’ll probably even get to meet John himself. If you’re interested, click here to learn more about how you can get involved.

Thanks to Preston for the tip!

About Michael dEstries

Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.

View all posts by Michael dEstries →
  • http://liveearth.spaces.live.com zackk

    looks like this is the summer that concerts go green. it’s about time! think of all the impressionable young minds at concerts…

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