In the quest to further differentiate themselves among a growing list of competitors, boutique liquor companies are taking “greener” steps to appeal to new markets. We mentioned Square One Organic Vodka here on the site before, and now have word that 267 Infusions is receiving a loyal following among bands and celebs. The company mixes spirits such as rum, vodka, and tequila with purely natural fruits and vegetables (infused, not flavored). What you see if what you get since each bottle contains the olives, chili peppers, oranges, lemons, or whatever other flavor you choose. The beautiful shape and presentation not only make it a stylish choice for discriminating spirit aficionados, but also serve well as a vase or other functional container when you’re finished. Screw recycling — reuse this bottle, baby!
Word passed along says that Dave Matthews (from Dave Matthews Band) enjoys the Cranberry Vodka Infusion and Mango Rum Infusion. Teri Hatcher is a mango lover as well, while Christina Aguilera made the entire brand her official drink at her 2006 Grammy Awards Party. Other fans include Jamie Foxx, Ludacris, and Kelly Clarkson, Jennifer Love Hewitt, and John Legend.
As I mentioned, the infusion of natural flavors from 267 is a great first step. We hope the entire brand eventually uses organic spirits as well. For more information, you can check out their website here.
Categories: Eats.
About Michael dEstries
Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.View all posts by Michael dEstries →
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