by Michael dEstries
Categories: Fashion.

same.gifThe beat of sustainable fashion continues a fine groove with our discovery of a well-established eco-friendly brand called SameUnderneath. Their missions statement is simple: “Our collection has been developed for conscious individuals that are aware of their personal effect on this planet through education, art, music, sport, fashion and life.”

If you browse through their collection, you’ll notice that not only are the products sustainable, but they’re well made and originally designed as well. It’s not very hard to see why they have such a loyal following in the celebrity scene. According to sources, Ricky Martin’s stylist just ordered the Beach Pullover and the Western Polo (both contain a large percentage of bamboo) for the singer. Adoring fans take note: Size XXL was requested.

Other celebs that dig the brand include Nelly Furtado, Ben Harper, Gus Van Sant, Heroes Stana Katic, Michael Franti, Lyrics Born, and Heath Pearce. Hit the site to view the collection and pick up a few items of your own.

About Michael dEstries

Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.

View all posts by Michael dEstries →