Did you know that your version of Internet Explorer is out of date?
To get the best possible experience using our website we recommend downloading one of the browsers below.

Internet Explorer 10, Firefox, Chrome, or Safari.

Stella McCartney’s PETA Party!

Like us on Facebook:
The current article you are reading does not reflect the views of the current editors and contributors of the new Ecorazzi

In strange-bedfellows-for-a-good-cause news, Stella McCartney and PETA are co-hosting the first virtual anti-fur protest on the 3-D, on-line world Second Life, from July 12 through July 29th. McCartney, a lifelong vegetarian whose clothing and accessories lines are animal and cruelty free, is putting a lighthearted spin on the very serious subject of animal rights.

According to PETA, beginning July 12th “there will be an outdoor celebration and picnic on a dedicated island, a Stella McCartney-PETA “world” where the protest will take on its own life.” Visitors will be able to donate (real) money to PETA, learn about McCartney and PETA’s (real) causes through virtual “treehouses” and receive (virtual) “goodie bags of anti-fur accessories” to help spread the message among Second Life’s users.

There will even be (real) contests! Visitors to the PETA party will be encouraged to come up with a new anti-fur slogan. PETA explains, “As the slogans are submitted, they will appear on the island, forming the basis for an ongoing discussion about the cruelty of the fur trade.” McCartney herself will choose the slogan winner, and the (real) Grand Prize are tickets to the 2008 Paris fashion shows in October.

No word if a Second Life “Stella” herself will make a guest appearance, but I’m curious about what a pixel-McCartney would look like…

Like us on Facebook:
0 Comments
blood

Study finds vegan blood is 8 times more effective at killing cancer cells

Blood taken from vegans is 8 times more effective at killing cancer cells!

shutterstock_436148218

Stop calling vegan food “cruelty-free”

Many vegans proudly proclaim that their food is “cruelty-free” as though issues of justice and injustice begin and end with our use of nonhuman animals.

shutterstock_273565880

My Parents Forced Veganism on Me

If vegan parents don’t “force” their vegan values and beliefs on their children, society won’t hesitate to “force” standard American values instead.