Did you know that your version of Internet Explorer is out of date?
To get the best possible experience using our website we recommend downloading one of the browsers below.

Internet Explorer 10, Firefox, Chrome, or Safari.

Clooney, Diaz, Bloom To Judge New Eco Contest For Current TV

Like us on Facebook:
The current article you are reading does not reflect the views of the current editors and contributors of the new Ecorazzi

Seen the Live Earth public service announcements? Think you could do better? Green video site Current TV has teamed up with the Alliance For Climate Protection (both founded in part by Al Gore) to seek the best “creative and provocative ecospots”. Don’t leave it to famous directors or celebrities to entertain the world, get out there and start shooting either a :15, :30, or :60 spot. If the world thinks your spot inspires them to live to a new green groove, your vid will move on to be judged by the likes of George Clooney, Cameron Diaz, Orlando Bloom, Rihanna, and a bunch of other super cool people we don’t know.

And what do you get for winning this eco-creative contest from two of the largest organizations promoting green values and sustainable living? A Hybrid SUV. WTF?

That’s right: You get an SUV with Toyota’s Synergy Drive Hybrid System. Now, don’t get me wrong, equipping SUVs with hybrid technology is a beautiful small step to reducing the issues of global warming. But that’s all it is. I’m not sure if the organizers were worried that mainstream American culture would be turned off by the thought of winning something that isn’t an SUV, but with current mileage estimates for this thing coming in at around 31 city/27 highway, I’m really wishing the contest had a truly “green” prize.  How about giving someone the option to have solar installed at their home or tricking out a Prius or two?

This grand prize hybrid-SUV is only for residents of the United States — even though the contest is open to people living in the UK and Ireland. Who wants to bet they’re not getting an SUV as the grand prize? Jump to the official registration and info page here. 

Like us on Facebook:
0 Comments

Kendall Jenner’s calfskin shoes illustrate how society values animal products

Press releases often find their way into my inbox. Occasionally, they’ll centre around a new animal rights initiative or vegan product, but usually, they’re unsolicited dribble e-blasted to every unprotected news media email address available. So when news of some…

Seductive and Destructive: The Insidiousness of “Happy” Exploitation

We need to shatter and dispel once and for all the insidious myth that it is somehow possible to exploit non-human animals “humanely.”

How I Got Ill on a Vegan Diet and Why I Ended Up Listening to My Body

Let me tell you, when I made that choice, I didn’t feel good about it.