He says that we need to make it sexier:
Like ethanol-nothing sexy about that. But Ethanol is alcohol and like other alcohol it should be marketed to teenagers. Create cars for today’s young, hip ethanol consumer. Like the Ford Lohan, a car that runs on as much alcohol as she does. Or the Toyota Nicole Richie. If you fill it with the wrong fuel, you stick two fingers down the tank and it comes right back up.
Paul goes on to say that An Inconvenient Truth is un-cool with its G rating. An Unrated version should be released with “deleted scenes like Al telling us to save water by showering with a friend, as we cut to the Vice President soaping up Jessica Biel and Jessica Simpson.”
And no one can seem to forget Sheryl Crow‘s “one square” remark…especially not Mecurio saying, “Joe Six Pack, and his wife, Mrs. Six Pack, don’t want to hear Sheryl Crow telling them to use one square of toilet paper while she wipes herself with the hands of a small Bolivian houseboy. I do give Sheryl credit though. She’s an authority on getting a lot of crap on a single piece of paper. I know … I’ve read her lyrics.”