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Austin Mayor Pimps in Prada to Promote Energy Efficiency

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wynn_esquire2.jpgAustin Mayor Will Wynn appears on the pages of September’s Esquire magazine after participating in a recent photo shoot taken at the U.S. Conference of Mayors in Los Angeles in June. Insider sources report that after becoming friendly with some of the Esquire folks during SXSW, they asked if Wynn would participate in the photo shoot and he only agreed if they would help him promote energy efficiency. And Austin’s energy program is certainly one to be proud of. According to MSN that ranked Austin as one of the top green cities:

“As part of the recently announced Austin Climate Protection Plan, all facilities, fleets and operations will be carbon-neutral by 2020, and 100 percent of city facilities will be powered by renewable energy by 2012. There will also be CO2 caps and reduction plans for all utility emissions, something the federal government hasn’t dared do. According to Roger Duncan, Austin Energy’s deputy general manager, the city is ramping up to make both residential and commercial building codes the most energy-efficient in the nation, starting by making all new single-family homes ‘zero net-energy capable’—meaning they could produce as much energy as they use—by 2015, and increasing energy efficiency by 75 percent in all other new construction. The Clean Energy Incubator, sparked by the National Renewable Energy Lab and managed by the University of Texas at Austin, works closely with the power utility and serves as a test bed for budding startup companies to develop green technologies ranging from solar, biofuels and wind to Internet-controlled irrigation systems.”

When asked why he ran, Wynn stated, “It’s a hard job but it’s very rewarding if things work out well. And right now, I’m quarterbacking the youngest, most-educated, safest, fastest-growing city in the U.S.” I bet not many other cities can claim that their mayor would pimp themselves in Prada all in the name of energy efficiency. And for all the looming skeptics out there that have a hard time believing that civic leaders can be green and moral, he didn’t keep the suit!! Check out the current issue of Esquire on newsstands now and future issues for that Austin energy efficiency plug.

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