Did you know that your version of Internet Explorer is out of date?
To get the best possible experience using our website we recommend downloading one of the browsers below.

Internet Explorer 10, Firefox, Chrome, or Safari.

All NBC Shows To Receive Green Themes For One Week

Like us on Facebook:
The current article you are reading does not reflect the views of the current editors and contributors of the new Ecorazzi

“We’re [about] a paper company,” John Krasinski of The Office cracked. “We’re going to get hammered.”

For one week, starting November 4th, NBC will unleash an unprecedented array of green programming and consumer-related content. The entire NBC Universal brand will harness its collective resources to educate, entertain, and promote eco-friendly living and products. Everything from Monday Night Football to My Name is Earl will be affected. From the article,

“‘We will have every single one of our prime-time shows with storylines themed to green with our characters … being agents of change and being proactive, positive, green members of our going-green society,’ said Ben Silverman, co-chairman of NBC Entertainment. “We will also have our late-night [and daytime] shows engaged.'”

This should be interesting. People will either be indifferent to it, learn something from it, or backlash against it. If the latter happens (and believe me, the whole “going green” trend will eventually become tiring) then it will trigger a maturing moment for the movement. Eventually, we’ve got to move beyond eco-friendly this and that being hot, to it simply becoming a part of life. Instead of a week of green-themed programming, let’s just have recycling, composting, or other sustainable features incorporated into television from the get-go. This is a great start (and congrats to NBC for taking the initiative) but let’s hope it overflows into every week without making a big deal out of it.

Hit the jump for more.

Like us on Facebook:
0 Comments

VIDEO: Moral Confusion

A look at our confused thinking when it comes to how and why we use animals.

The Vegan Nightmare for Quartz is my Vegan Dream

No hooks for hands, no phantom entanglements, just the suggestion of the United States food system shifting to support people eating nothing but plants.

Meat Is Not the Problem

Meat is not the problem, all animal products are the problem.