November 30th 2007
Maggie Gyllenhaal Fights Poverty With Designer Necklace
The gift that keeps on giving
Filed under: campaigns, donations — michael @ 10:53 am
Actress Maggie Gyllenhaal has teamed up with the org Trickle Up and New York designer TenThousandThings to create a necklace to help fight poverty this holiday season.
The necklace is part of Tricke Up’s “Seed A Dream” campaign which features a 75-second animated short narrated by Maggie and highlights three visual storylines on how it takes so little to seed a dream in these foreign lands. At the end of the short, the three stories morph into the necklace.
So, want to help? You can pick up this pretty bauble for $100 and it will be delivered before Christmas with a holiday card describing their work. Check out the video with Maggie’s work below:
2 Comments
What a great idea! It’s especially nice that, according to their website, that all $100 goes to helping the poor. Many charity tie-ins that I see only have a small percentage (around 10%) actually going to the cause.
Yes, I really agree on that only a basic needs will become very resourceful!^_^