grenier.jpgIf you’re like me, you much prefer email to snail mail. What can I say? Joke-a-days and chain letters are just way more fun (and a lot less harmful to the environment) than the piles of wasted paper that clog my mailbox anxiously awaiting that inevitable toss into the bin!

GreenDaily.com told me that in the U.S. we collectively receive 100 billion pieces of junk mail which requires cutting down 100 million trees and produces global warming emissions equal to those of 3.7 million cars. And out of all that mail, 44 percent gets sent to landfills without even being opened. Want to cut the crap? Well now you can!

Enter Forest Ethics — a conservation group dedicated to winning the war on junk mail with their Do Not Mail campaign. The Do Not Mail campaign is an initiative to convince congress that a national registry should be created giving citizens the right to JUST SAY NO to craptastic mail from those companies we love to hate! Because Forest Ethics knows what’s up, they’ve enlisted the help of some badass green celebrities like Adrian Grenier, Darryl Hannah, Alicia Silverstone, Jackson Browne, Aaron Douglas, Ed Begley, Jr. and Paul Hawken to help support their campaign and make this a national priority.

Adrian Grenier (or as I call him, Adrian GREENier) said, “Junk mail is more than an annoying waste of time, it’s a waste of our environment. Joining ForestEthics’ Do Not Mail campaign is a great, easy way to stop the waste.”

So what hell are you waiting for? Go to the Do Not Mail website right this very second and sign the petition to help rock a mission! Mama Earth is pissed ya’ll and wants this place clean!

[UPDATE] Apparently, Leonardo DiCaprio has just signed on for the campaign as well. Details here.

  • http://kwanzoo.com oakling

    Most of my junk mail is from organizations that I might have signed up with years ago, or who are connected to places I was involved with years ago, who I don’t want any more information from – and I just keep recycling it. I wish there were an easy way to get off THOSE lists; calling them up and trying to get them to find me in their databases and take me out is prohibitively annoying. And so they go straight into the recycling every week….

  • bravegal

    So… how do you all think major environmental non-profits are funded? If you look at their annual budgets – a lot of their fundraising comes from the mail. People don’t randomly think – in the numbers needed – I should make a gift today . Plus everyone is so protective of their email address, it’s hard for environmental non-profits to reach us otherwise.

    I appreciate Grenier’s sentiment, but it’s not looking out for the long term of the environmental movement and its ability to fund important initiatives.

  • parrish

    Bravegal- I hear you…BUT…Forest Ethics isn’t trying to ban all solicited mail. They simply think the receiver should have a say in what they get. If I want PETA to back the hell off, it should be my place to say so. Know what I mean, Jelly bean?

  • Will

    The FAQ on donotmail.org (http://donotmail.org/article.php?id=48) says that ForestEthics supports an exemption for nonprofits, but also supports those non profits using best practices– increased recycled content, FSC-certified sourcing, and reduced overall paper use, among others.

    Regardless, it’s hard to see how allowing our forests and ecosystems to be degraded looks out “for the long term of the environmental movement”.

    The Do Not Mail petition has just cleared 26,000 signatures after only a few weeks, and probably a good number of those folks have become new ForestEthics members. This required no mass mailing.

    In fact, this very blog post and commentary points to a future where we can communicate while not ravaging the forests that help us fight climate change.

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