The Observer Shows You How To Be An Eco-Celebrity

April 14th 2008

My apologies to Eva Wiseman, but I’m going to repost her hilarious short instructions how “How To Be…An Eco-Celeb” in its entirety right here. Enjoy!

“The difference between your basic Y2K celebrity and the new improved eco-celeb is that the new one has her privates papped getting out of a Prius. Make a note. If you’re just starting out on the road to eco-stardom, the first step is to go to The Ivy and loudly order tap water. Don’t look up to check for the gentle buzz of BlackBerries whizzing your new status to international gossip bloggers. Keep your head buried in a plate of fair-trade kale. Don’t worry, it’s started. Next up, a cause. While the big guns, DiCaprio and Depp, can afford to align themselves with the A-list needies, like ‘Africa’ and the ‘Ozone layer’, you’ll start by becoming the face of the lido at the bottom of your road. ‘New earth-killing leisure centre in Barnet?’ says the banner you’ll hold on the front page of your local paper, ‘Not in my name!’ To cement your standing, it’s important to get arrested – chain yourself to a tree, throw paint at a Tesco sign, that sort of thing. And crucially, in your mugshot, wear pleather.”

via The Observer

One Response to “The Observer Shows You How To Be An Eco-Celebrity”

  1. You know, on some level I completely understand the whole “let’s make fun of celebrity crazes” thing that the media likes to do. We all like to do it every now and then. The small yappy dog trend, the rhinestone cell phone trend, etc etc – trust me, I get it.

    But are we really going to make fun of them for getting behind causes? Are we that shallow? Are we that miserable in our own lives? Personally I DON’T CARE WHY they get behind a good cause, as long as they get behind it. I suspect that the people who make fun of them for doing so should shut up and get behind a cause themselves.

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