NBC Debuts Green Satellite SUV For News Coverage

April 21st 2008

As part of their week of green programming, NBC took the sheet off their newest satellite SUV outfitted with sustainable features and dubbed the “mean green streaming machine”.

Based on the Ford Escape Hybrid, this vehicle does a bit more than just save on gas. Autobloggreen gives us some additional details,

“Using a white and green Ford Escape hybrid as a platform, the vehicle incorporates three deep cycle batteries that can operate the satellite and cell phone video technology for 5 to 6 hours. When a recharge is needed, solar panel mats are rolled out and wind turbines hoisted to avoid running the engine as a generator like a typical satellite truck might. At $100,000, this vehicle is also much less expensive than the $500,000 spent for those usually used to transmit live feeds and it runs at 20 amps instead of 60.”

NBC is planning to push the new SUV into service immediately by heading down to Pennsylvania to cover the democratic primary tomorrow. We talk about the greening of Hollywood films sets all the time, but it’s great to hear that television — particularly news networks — are also taking advantage of technology to become more sustainable.

via ABG

Leave a Reply