Allow me to dig up this little quote from a Madonna spokesperson last summer. It came in the wake of her Live Earth participation and criticism over her massive footprint. “Madonna’s agreement to sing at the Live Earth event is merely one of the first steps in her commitment to being environmentally responsible,” she said. “She is educating herself and her family and has begun to make changes around her that reflect her awareness and concern for the future of the planet.”
So now we come full circle — a little less than a year after Madonna urged to us to ‘love the planet’ on-stage at Live Earth and, well, nothing has changed. Unfortunately, Madonna is doing an injustice to environmental campaigning by claiming to care but then not showing anything meaningful to reflect such talk.
Take her latest tour announced today. Not one mention of any type of environmental-initiatives at all. No hookups with Reverb or any other green concert organizations to help alleviate the tour impact. Just because it’s international, doesn’t mean it’s not possible to make some kind of difference. Half the tour will take place in North America — which contains a bevy of organizations that would love to assist the ‘Material Girl’ in rocking out green.
So frankly, I’m disappointed. I’m rather tired of giving this individual the benefit of the doubt — something we work real hard to do on this site — in hopes that she’ll deliver something. I hope I’m proven wrong. I’m hopeful that between now and when things kick off in August that some green aspect not included in the press release will be revealed. But man, what a missed opportunity to prove us all wrong.