The Huffington Post is jumping into the green side of the journalism world with a new site called HuffPost Green. Obviously, this is a very crowded genre of the web world, so it will be really interesting to see what they bring to the table. The specifics are a little hazy, but it looks like a great deal of their content will come through a partnership with Discovery’s Planet Green and Treehugger.com. From the release,
“HuffPost Green will focus on eco news and trends–from style and eco-conscious celebrities to green lifestyle tips and the latest scientific findings and expert analysis,” a release from the company explained, hinting that we will likely see photos of Leonardo DiCaprio with his shirt off in addition to the latest grim findings on climate change. “The section will also feature advice on sustainable investing and highlight eco-friendly businesses and sustainable business sectors such as renewable energy, green building, recycling and organics.”
Hey, if they can get Leo with his shirt off, we’re sure success isn’t far behind!
Look for the new site to launch June 4th.