Natalie Portman quietly arrived in the genocide-scarred country of Rwanda today to shoot a clip promoting a Jewish-funded youth village for children orphaned by the 1994 genocide. The clip is expected to air on The Oprah Winfrey Show in a few weeks. From the article,

“The youth village is being built by the American Jewish Joint Distribution Committee, financed by American Jewish donors, run according to the educational philosophy employed in Israeli youth villages that absorbed Holocaust orphans during the state’s early years, and staffed by Israeli counselors who immigrated from Ethiopia. As part of the effort to keep the Rwanda project under wraps until its launch, pictures of Portman in Africa have been declared off-limits until her film is screened on Oprah.”

Interesting strategy keeping this whole thing under a shroud of secrecy until Oprah. Is it a security risk or just a marketing strategy? You’d think the trip and associated media coverage would be welcomed by the organization. Alas.

So get your calendars out. Natalie Portman. Oprah. Couple weeks.

We wish her luck in Africa. 

Categories: Causes
Tags: natalie portman, oprah.

About Michael dEstries

Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.

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