Most of us (I hope) try to live as environmentally friendly and cruelty-free lives as possible. As a dude I might have to think about where my sneakers come from, but I never really have to worry about makeup…especially makeup brushes. Well as it turns out most makeup brushes are made from animals tortured on fur farms and celebrity designer Peggy Hannaman-Jones thinks thats crap! 

In fact, the Emmy-nominated Hollywood hairstylist and makeup artist to the stars—including Heather Locklear, Terri Hatcher, Lucy Lu, and Eric Roberts— spent years working on creating a synthetic brush for that adorable little makeup wearing face in your life. Enter Branded J Collections. 

Branded J “takes pride in making products that can make a difference” and have proved so by including PETA’s signature bunny ears on their products. And speaking of PETA…wanna win some free cruelty-free Branded J products? PETA is holding a contest to win some cruelty-free makeup brush loot! All you have to do is visit caringcosumer.com and fill out the entry form sometime before July 31st. Three lucky winner will be selected to win a four-piece Perfect Eye brush set from Branded J. Cause remember — being truly beautiful means inside and out!