A quick tip: the fastest way to get eye-rolls and groans from your fellow grocery shoppers is to stand in line with a cart full of food and no reusable bag in site. In fact, if I perchance think a fellow line dweller is cute and I see her opting for the world-killing plastic alternative, she will lose an immediate 3… possibly 4 points on the dreamy scale. And I think it’s safe to say that Sheryl Crow feels the same way.
Crow has teamed up with Whole Foods and designed A Better Bag – a signature reusable bag created in support of the Natural Resources Defense Council’s (NRDC) Simple Steps program. The tote features a charcoal sketch of a tree with words written by Crow and is made from 80 percent post-consumer recycled plastic bottles with each bag representing approximately four 20-ounce plastic bottles.
Sheryl has been an environmental advocate for years and says: “I am a big believer in doing what you can, even if it’s something as small as reducing the amount of plastic we each use daily that ends up in landfills, whether it is plastic bags, water bottles or product packaging. I’m so happy to be working with Whole Foods Market on this project.”
So head on down to your local Whole Foods, grab a vegan muffin and get yourself a Sheryl Crow designed reusable bag. Because saving the planet is just frigin sexy!
[Update: The bag will be available October 15th]