We’ve long profiled Summer Rayne Oakes as a pioneer in the world of sustainable fashion — and today we’re excited to hear of the launch of her new book: Style, Naturally. As expected, the book provides swaths of info on ethical fashion and natural beauty — combined with gorgeous photos and a layout worthy of the coffee table. From the NY Post:

Summer describes the tome as an “irreverent, witty” guide for green virgins. And yet, for all her self-serious references to being a “sustainability strategist,” Summer is wry and savvy, admitting a desire to “obliterate” competing books because hers “looks so much better.” She also acknowledges, “Not everyone’s going to spend $20 to save a polar bear.”

Treehugger gives us some additional deets on what to expect inside:

Style, Naturally is aimed at women “who love style, but may not have “environment” or “green” in their lexicon” says Summer Rayne. The approach is one of openly stylish seduction with 350 pages and 500+ images full of rich colours and beautiful images, showing how much fun we can all have with contemporary ethical fashion and beauty products.

It also goes in depth featuring interviews with industry insiders including many TreeHugger favorites such as Galahad Clark of ethical shoe brand Terra Plana, Blake Mycoskie of Toms Shoes, Natalie Chanin of Alabama Chanin and in the beauty section Horst Rechelbacher the founder of Aveda.

Congrats to Summer on what looks to be a wonderful piece of work! We can’t wait to pick up our copy — signed, of course. To get you own, hit Amazon here hit Barnes and Noble here.

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About Michael dEstries

Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.

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