Yesterday in New York City, talk show host and eco-Mom, Kelly Ripa launched Electrolux’s newest eco-friendly washer & dryer in limited edition “Kelly Green” just in time for Earth Day and kicked off an online campaign to encourage people to renew their commitment to living green by planting a virtual flower for a friend. For every virtual flower planted at electroluxappliances.com, Electrolux will donate $1 to Global Green USA to support their healthy green schools initiatives across America. Bonus: Every day you log in to plant a virtual flower, you’ll also be entered to win the new “green” washer and dryer set. More info here.
Pictured: (L to R) Global Green USA CEO Matt Petersen, Kelly Ripa and Electrolux CEO Keith McLoughlin