Disney Tweens Go Green With “Send It On” Eco Pop Song

August 13th 2009

It was hard for me to write that title without rolling my eyes at least a little bit.

Miley Cyrus, Selena Gomez, Demi Lovato and the Jonas Brothers recently teamed up to record Send It On — an eco pop song that is part of Disney’s “Friends for Change: Project Green” initiative.

The Project Green campaign encourages kids to think about the planet and take action to help lower their carbon footprint. So far more than 350,000 kids have taken the green pledge to recycle, reuse, unplug, bicycle etc.

100% of the proceeds from iTunes’ sales (it’s currently number 5 on the iTunes chart) will benefit environmental causes through its Worldwide Conservation Fund.

While I’m jazzed as hell to see young hollywood getting involved with the green scene, it all just seems so damn precious! Watch the video below and tell us what YOU think? Effective activism or just another greenwashing stunt? Chime in and share your thoughts!

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14 Responses to “Disney Tweens Go Green With “Send It On” Eco Pop Song”

  1. Hmm.. it doesn’t honestly matter if it’s just a greenwashing stunt, since all the money goes to a genuine eco charity regardless. :) I hate the cheesiness of Disney but I think this song isn’t bad

  2. It’s sad to think these kids are ruining their voices and probably won’t be able to sing in a few years.

    The song is pretty cheesy, but whatever. At least it’ll help get younger people on board with environmentalism.

  3. If this is going to get young people to care about the earth, then I am all for it. It’s not the worst song I’ve ever heard by any means.

  4. I think it’s a pretty good song!

  5. I think this is a beautiful song, GO GREEN!!

  6. What a b-e-a-utiful song i lub it!

  7. I think this a great cause for environmentalism.

    And plus, the song’s a good choice.
    It sounds amazing.
    I like it.

  8. not the best song, but its helping earth so i think its great!

  9. The music may move you, but get educated on the so called Global Warming issue. You owe it to yourself to check the facts. Please do yourself and your country a favor by going to Nexticeage.com or Climatedepot.com. Disney is doing what they do best, and that is marketing!

  10. I love this song so much…It inspired me to post my own rendition…check it out.
    http://www.youtube.com/watch?v=qWfaQ5eusQ8

  11. I know that you won’t print this but here goes. These poor kids are being brainwashed by Algoreites.

  12. The video is gone, is there a new link you can update with?

  13. I don’t know if the six kids really mean that they’ll be environmentally active, but I think what they’re doing will help.
    So many kids look up to them and want to be just like them, so even if they just promote environmentally friendly things, kids will start getting involved. It’s important to keep our environment safe, and I admire what they’re doing. Even if Disney can be really cheesey.

  14. The video won’t play anymore, but regardless, sooooo many kids and young adults look up to Disney stars. The fact that they’re promoting a green lifestyle and singing about acting responsibly (and you know that 90% of kids will download this song), they’re helping to make a positive difference in the world.

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