Disney Tweens Go Green With “Send It On” Eco Pop Song

by Michael Parrish DuDell August 13, 2009
Categories: Music, People
Tags: demi lovato, jonas brothers, miley cyrus, selena gomez.

It was hard for me to write that title without rolling my eyes at least a little bit.

Miley Cyrus, Selena Gomez, Demi Lovato and the Jonas Brothers recently teamed up to record Send It On — an eco pop song that is part of Disney’s “Friends for Change: Project Green” initiative.

The Project Green campaign encourages kids to think about the planet and take action to help lower their carbon footprint. So far more than 350,000 kids have taken the green pledge to recycle, reuse, unplug, bicycle etc.

100% of the proceeds from iTunes’ sales (it’s currently number 5 on the iTunes chart) will benefit environmental causes through its Worldwide Conservation Fund.

While I’m jazzed as hell to see young hollywood getting involved with the green scene, it all just seems so damn precious! Watch the video below and tell us what YOU think? Effective activism or just another greenwashing stunt? Chime in and share your thoughts!

Kelly

Hmm.. it doesn’t honestly matter if it’s just a greenwashing stunt, since all the money goes to a genuine eco charity regardless. I hate the cheesiness of Disney but I think this song isn’t bad
Krystine

It’s sad to think these kids are ruining their voices and probably won’t be able to sing in a few years.

The song is pretty cheesy, but whatever. At least it’ll help get younger people on board with environmentalism.
Rachel

If this is going to get young people to care about the earth, then I am all for it. It’s not the worst song I’ve ever heard by any means.
Kimberly

I think it’s a pretty good song!
Chelly

I think this is a beautiful song, GO GREEN!!
Gabby

What a b-e-a-utiful song i lub it!
Nicole

I think this a great cause for environmentalism.

And plus, the song’s a good choice.
It sounds amazing.
I like it.
kip

not the best song, but its helping earth so i think its great!
Dale

The music may move you, but get educated on the so called Global Warming issue. You owe it to yourself to check the facts. Please do yourself and your country a favor by going to Nexticeage.com or Climatedepot.com. Disney is doing what they do best, and that is marketing!
http://www.youtube.com/watch?v=qWfaQ5eusQ8 Jus

I love this song so much…It inspired me to post my own rendition…check it out.
http://www.youtube.com/watch?v=qWfaQ5eusQ8
Rightwing

I know that you won’t print this but here goes. These poor kids are being brainwashed by Algoreites.
http://www.remyc.com RemyC

The video is gone, is there a new link you can update with?
Chloe Anne

I don’t know if the six kids really mean that they’ll be environmentally active, but I think what they’re doing will help.
So many kids look up to them and want to be just like them, so even if they just promote environmentally friendly things, kids will start getting involved. It’s important to keep our environment safe, and I admire what they’re doing. Even if Disney can be really cheesey.
BareBeliever

The video won’t play anymore, but regardless, sooooo many kids and young adults look up to Disney stars. The fact that they’re promoting a green lifestyle and singing about acting responsibly (and you know that 90% of kids will download this song), they’re helping to make a positive difference in the world.
http://www.climatephysics.com/ Jordan

This post is for anti-environmentalists who’ve reached this site via Google.

The Friends for Change campaign makes three errors:

1. That our environment is in danger, that we’re running out of water, oxygen, coasts, trees, animals, landfill space, fossil fuels, etc.
2. That children doing volunteer work can have any measurable effect on any of these.
3. That it’s all right to repeatedly drill into kids ideas that are never explained and that are contradicted by simple math and personal observation.

A single for-profit coal-fired power plant does far more good (to individuals) than all the millions of kids who’ve pledged to waste their time, harass their parents, forgo the benefits of industrial civilization, and grow up to outlaw said power plant.