Originally slated to hit the catwalk during New York’s Fashion Week, Pamela Anderson’s upcoming new collection of animal and eco-friendly clothing is now set to debut during New Zealand Fashion Week (Sept. 25). Pam has been working with flamboyant designer Richie Rich on the line and we’re wondering if a.) the collection wasn’t ready for NY Fashion Week or b.) if they just couldn’t find a venue to show it. According to Rich, New Zealand was selected based on its green image and fashion week reputation — though honestly, I think deep down inside these two would have preferred New York.

“Pamela is such an advocate for Peta [People for the Ethical Treatment of Animals]. I love animals. We wanted to produce a range using as many globally friendly fabrics as we could, in the spirit of being good to the world,” Rich told Stuff.co.nz. “That is part of the reason we want to kick it off in New Zealand, which is so lush and green. It goes with the vibe we are feeling. At the same time the Kiwi scene is fun and the line is fun.”

Though earlier reports had the line being called “MUSE”, the official name being settled on appears to be “A*MUSE”. The range will reflect her stance on animal rights, and the pair plan to produce a vegan shoe line. “Working with Pamela, she’ll say ‘make it sexy, clingy and punky’ – it’s definitely ready for a night out,” Rich said. “It is very sexy with a dash of a smile, but also very wearable. Everything from leggings and T-shirts to sexy dresses.”

Look for us to A*Muse you with pics of Pam’s new collection soon!

Source: Stuff.co.nz

Categories: Fashion.

About Michael dEstries

Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.

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