Rock legend Sting has become the latest celebrity to sign on to Prince Charles’ Rainforests Project — and in celebration of its 30th Anniversary, he’s lending his iconic “Message in a Bottle” tune to the cause. “Thirty years ago, I wrote ‘Message in a Bottle,’” he says. “Today, I’m joining forces with His Royal Highness The Prince of Wales and many others supporting The Prince’s Rainforests Project to send an SOS to the world. Sending your SOS is easy, and can help create the climate for change. If there is one thing you do today, make it this.”
To coincide, Prince Charles has also released a new video urging support for the campaign ahead of the Copenhagen climate talks in December. “Rainforests are utterly essential in our fight against climate change,” he says. “They absorb nearly a fifth of all our carbon emissions and yet they are being destroyed at the rate of a football pitch every four seconds. To solve the problem, we have to find ways to ensure the trees become more valuable alive than dead so there is no incentive to cut them down.”
Check out Sting’s video below — which also includes a recap of the major players involved, and a thumping re-mixed live version of “Message in a Bottle”. All in all, not a bad way to start the morning.