PETA is used to rejection from the major television networks, but this latest ad snub is different from the others for one big reason: It’s family-friendly.
There are no sexual innuendos, no body bags with animals inside — just a little girl and her family giving thanks around the dinner table. Ok, her speech is a bit unusual and brutal — but it’s certainly not untruthful. From the PETA blog:
“When we first submitted our newest commercial to NBC in the hopes of running it during the Macy’s Thanksgiving Day Parade, the station asked us to give more information about the cruelty behind turkey slaughter to back up the statements made in the ad. But even after we sent the network this New York Times article chronicling the grisly facts about turkey factory farming, it nixed the ad, claiming that “this commercial does not meet NBC Universal standards.”
Check it out below: