A spoof site of Amazon.com called ‘Amazero’ has appeared online encouraging consumers to buy their number one selling sustainable product: Nothing.

The site is the brainchild of environmental organization Green Thing and its effort to highlight the issue of excess consumption and its impact on the environment leading up to Christmas.

In describing their non-existent product, Amazero says,

If you’re an excess consumer and you’re in so deep deep deep that you’ve just got to buy buy buy buy or you just can’t sleep sleep sleep sleep, Green Thing has just launched the sustainable answer to your shopping addiction, the world’s most achingly desirable and deliciously sustainable product, Nothing^TM. Excess consumption means excess production means excess CO2, but not any more thanks to Nothing^TM, the first product that took months of dedication to create but takes absolutely no energy to make. Every time you need to scratch that shopping itch, buy Nothing^TM.

Well done, Green Thing. Take a look at the spoof, by jumping here.

Categories: Causes, Internet.

About Michael dEstries

Michael has been blogging since 2005 on issues such as sustainability, renewable energy, philanthropy, and healthy living. He regularly contributes to a slew of publications, as well as consulting with companies looking to make an impact using the web and social media. He lives in Ithaca, NY with his family on an apple farm.

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