You gotta love a little strategic planning!
Word on the street is that The Humane Society of the United States recently purchased considerable stock in Jack in the Box and Steak ‘n Shake restaurants. Was the animal organization craving a burger? NO, NO, NO!
The purchase was part of a plan to convince both chains to improve animal welfare, including moving the companies away from egg suppliers that confine hens in cages and pork suppliers that breed pigs in crates. They also plan to encourage both restaurants to influence their poultry suppliers to switch from their current slaughter system to controlled-atmosphere killing.
HSUS Corporate Outreach Director Matthew Prescott says:
“As a shareholder, the HSUS hopes to work with the [companies] on making meaningful animal welfare reforms to benefit animals and shareholders alike.”
Sounds like a plan to us! What do you think of the animal organization purchasing Jack in the Box and Steak ‘n Shake stock? Chime in and share your thoughts!