For Stella McCartney’s new spring-summer campaign the designer has combined old with new to create stunning ads that are wowing fans.
A black and white image of her family’s pet dalmation, taken in 1976 by Linda McCartney, serves as the backdrop for the ads which feature Natalia Vodianova modeling the latest clothes in the Stella McCartney line.
The lifelong vegetarian describes the campaign as, “fashion meets reportage, mixing colour, and black-and-white. A family animal with an outside atmosphere meets studio lights, camera, action! Opposites meeting in one image, illustrating the masculine and feminine sides of the Stella McCartney brand.”
The ads will be featured in the March issues of the UK, French, and Italian editions of Vogue magazine.