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Is Mercedes Stealing The Hollywood Hybrid Crown From Toyota?

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Mercedes would like you to know that Iron Man loves their new hybrid.

Well, that’s the impression were getting anyways from a new PR release focusing on the brand’s acceptance by Hollywood celebrities. And why not? With the Toyota Prius getting bad press recently — and more luxury car makers finally offering green models — the stage is wide open to capture a spot in some actor or actresses 8-car garage. Mercedes counts Sarah Jessica Parker, Liv Tyler, Rosario Dawson, Christina Applegate, Molly Sims, Giles Marini, Felicity Huffman, Gerard Butler and Robert Downey Jr. as fans of their 2010 S400 hybrid luxury sedan. And yes, it’s safe to assume these celebs were given early access to the cars — much like Toyota did back in the day with the Prius.

In Robert Downey Jr’s case, the automaker provided him (pictured above) with a hybrid sedan when off-camera while shooting his upcoming film Due Date.

Check out the full release after the fold.

Mercedes-Benz S400 Hybrid Luxury Sedan Setting New Eco-Chic Standards in Hollywood

BlueTEC Clean Diesel, S400 HYBRID luxury sedan & ML450 HYBRID SUV make it Earth Day every day for Hollywood’s elite

LOS ANGELES, April 19 /PRNewswire/ — Mercedes-Benz BlueTEC clean diesel technology, a Hollywood veteran for luxury eco-chic transportation, is getting support from a cast of new environmentally friendly vehicles including the Mercedes-Benz 2010 S400 HYBRID luxury sedan and ML450 HYBRID SUV.

The expansion of Mercedes-Benz eco line-up is making it easy for celebs to have green transportation by offering the best of both worlds: supreme luxury, safety, and technology with solid environmental credentials.


The new Mercedes-Benz 2010 S400 HYBRID luxury sedan is the vehicle of choice for A-list actors including Robert Downey Jr, who drove the luxury sedan when off-camera while shooting his upcoming film Due Date, and Gerard Butler, among others. The S400 Hybrid made its rounds during the award season as the chic transportation choice among a select group of celebs in the know.

The S400 HYBRID features the world’s first lithium-ion battery in a production hybrid vehicle and the 275-hp V6 gasoline engine provides an impressive estimated 30 miles per gallon on the highway. The ML450 HYBRID mid-size SUV uses a 3.5-liter V6 gasoline engine, two electric motors and sophisticated electronics to produce more than 46 percent better fuel economy than a comparable V8-powered ML550 model, and is the vehicle of choice for international pop star Miley Cyrus.

BlueTEC clean diesel

Mercedes-Benz BlueTEC and ML Hybrid vehicles combine a smooth, quiet ride with fuel efficiency that delivers 20-30 percent higher fuel economy than a comparable gasoline engine making it the GREEN choice for a number of Hollywood’s elite including Sarah Jessica Parker, Liv Tyler, Rosario Dawson, Christina Applegate, Molly Sims, Giles Marini, Felicity Huffman among others.

Today, Mercedes-Benz offers three BlueTEC SUVs – the R, ML and GL320 BlueTEC – and, will soon add the E350 BlueTEC sedan this fall. The term “BlueTEC” is derived from the innovative AdBlue process that dramatically reduces emissions and enables the diesel V6 engines to meet the stringent emissions standards of all 50 States. According to the EPA, the nation would save 1.4 million barrels of oil a day if just one third of all light-duty vehicles in the USA were state-of-the-art diesel vehicles.

An added bonus of driving green cars like the Mercedes-Benz BlueTEC and Hybrid, beyond not sacrificing space, safety or luxury, is the IRS alternative-powertrain tax credit. The current Diesel Tax Credits for owners of a 2009/10 Mercedes-Benz BlueTEC are $1,800 for the GL320/GL350; $1,550 for the R320/R350; and $900 for the ML320/ML350. Mercedes-Benz hybrid credits are $2200 for the ML450 and $1150 for the S400.

For 2010 Mercedes-Benz plans to offer a limited number of B-Class hydrogen fuel cell vehicles available for lease in California. Essentially an electric car that makes its own power on board, the new Mercedes-Benz F-Cell has a range of about 240 miles before needing refueling. Running on compressed hydrogen, the F-Cell boasts an equivalent fuel mileage of 86.6 city-highway combined miles per gallon and water is the F-Cell’s only emission.


Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the sales, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 12 model lines ranging from the sporty C-Class to the flagship S-Class sedans and CL coupes.

More information on MBUSA and its products can be found at www.mbusa.com and www.maybachusa.com. For more information about Mercedes-Benz S400 hybrid vehicles go to www.mbusa.com/S400 and for clean diesel BlueTEC vehicles go to www.mbusa.com/bluetec.

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