Young Hollywood has turned out for a new PSA to support Stand Up To Cancer’s (SU2C) efforts to raise funds for cancer research. The campaign called “Change The Odds” features dozens of celebrities including Zac Efron, Dakota Fanning, Kristen Bell, Vanessa Hudgens, Andrew Garfield, Zachary Levi, Donald Faison, Jon Heder, Logan Lerman, Naya Rivera, Olivia Munn, Sofia Vassilieva, Clark Duke, William Moseley, Aubrey Plaza, and Aaron Yoo.

“It is important for young people to be aware of the scope of the problem and the odds that they may face, both for their own future and for their loved ones,” said Laura Ziskin, co-founder and executive producer of the Stand Up To Cancer telecast. “This piece is about how it is never too soon to take a stand against these devastating and epidemic diseases. Theirs may be the generation that gets us to the finish line.”

In addition to the PSA, on September 10 at 8 p.m. ET SU2C will broadcast a one-hour fundraising event that will be hosted by Katie Couric, Diane Sawyer, and Brian Williams and simulcast live on ABC, CBS, NBC, FOX, HBO, Discovery Health, E!, MLB Network, The Style Network, VH1, HBO Latino, Showtime, TV One, and G4. As with the 2008 broadcast—which raised over $100 million—this year’s event will feature live performances, special guest stars, and important information about cancer.

  • http://www.babyganics.com Linda Sullivan

    Billions of dollars have been already dedicated to cancer research but the cure is still elusive. In my humble opinion, I would love to see more effort being done on prevention too. Where is the worldwide legislation against tobacco? Today, cigarette companies continue to fool us that smoking is okay. And it’s not only them. We are exposed to a gazillion forms of chemicals everyday, thanks to people and companies who make them indiscriminately. I don’t think the Big C is going away soon…

    • Edward

      I concur. This is just more propaganda from the pharmaceutical companies who have only one thing on their mind-money. Cancer rates are so high largely because our society is so fixated on it. Like Linda said, there are so many things a person can do to prevent cancer. The bulk of cancers that end up killing people are largely preventable. Diet, exercise, stress, drug use, etc. are all major factors that lead to most cancers, and people know this but they are just too lazy to do anything about it. People don’t want to live a natural life free from meat, non-gmo and non-organic foods, excess sugars, cigarettes, alcohol, and other technological “advances” that humans have become so dependent on.

      The truth is that everyone has cancer cells in their bodies. Everyone. There are probably no exceptions. Cancer is a natural response to stress. Cancer cells go up and down throughout a person’s life, meaning the cure for cancer lies within via a healthy immune system. Rates for the most part only appear to be increasing because people are constantly checking their cancer cell counts. It’s just by bad luck, generally, that people are diagnosed when their cancer cells have spiked high enough for the diagnosis (which is typical considering the stress involved in going to the hospital to find out if you’re going to die soon). Furthermore, the methods of checking and killing cancer cells are carcinogenic in and of itself.

      The big pharmaceutical companies have products to sell. They don’t want cancer to be cured. They would loose trillions of dollars if nobody developed life-threatening cancers. Cancer is the best thing that has ever happened to their industry. So clearly we can’t depend on these drug-pushing businesses who depend on people to become sick for their own livelihood for tips on improving our health. Just like an illicit drug seller is not going to push his customers into rehabilitation and other forms of treatment. It would be stupid and detrimental to that person’s well-being and livelihood.

      I find it deplorable that all of these celebrities can be so ignorant about such a talked-about subject. I know they mean well, but it is their responsibility to research what they’re promoting before they do so. How many humans and non-human animals have to die in atrocious tests for a drug that does not nor will ever exist? That’s where all this research money is going.

      Ecorazzi, please stop posting these pieces as if it’s good news. It’s not. Cancer, 99% of the time, is the result of laziness, ignorance and stress, all of which can be cured. The pharmaceuticals that these companies are creating are not green. It’s also not green when these pharmaceuticals then go into the water and food supply and reek havoc on the rest of us. It’s also not green or ethical to test on and abuse any non-consenting animal, human or non. Thank you.