Music mogul and animal activist Russell Simmons has given his endorsement to Bold Native – a narrative film about the underground Animal Liberation Front.

Earlier this summer, Ecorazzi reported that Simmons was planning to attend the premiere in New York City, and although we couldn’t make it, we heard it was a huge success!

Luckily, a slew of cameras were around to record the event, and Sparrow Media recently released a compilation video of Russell Simmons in action. In the video, Russell talks about his choice to go vegan, saying:

“You know the greatest cause of global warming by almost twice as much as all forms of transportation put together? Cows. Farting. You know that, right? It’s the UN report. And you know that the greatest cause of cancer, and you know that the worst karmic thing we can do is have those 9 billion suffering farm animals as human beings. So with all those things, with all that weight, I don’t want to carry it….It’s a no win situation. I want to be one of the people that have a big enough voice, and use my voice to make a change.”

Check out the video below to watch more of what Russell has to say. This guy is pretty great!

Russell Simmons on Activism, Spirtuality & Bold Native from Sparrow Media on Vimeo.