Blair River, the official spokesman for the disgustingly unhealthy restaurant “Heart Attack Grill, has died at age 29.
The cause of death is currently unknown, but friends are speculating that it was the result of his contracting pneumonia after a bout with the flu.
The 575lb, 6-foot-8 River can be seen on the establishment’s website promoting the high-caloric food – often fried in pig lard – along with the promotion that anyone over 350lbs gets to eat free. A sign in front of the building reads, “Caution. This establishment is bad for your health.”
Tragically, the restaurant’s motto is “taste worth dying for.”
Only in America. Check out a video promotion featuring River after the jump below.