A London ice-cream parlor was threatened with a lawsuit this week in response to a flavor they created called “Baby Gaga,” which is made with human breast milk. The parlor, called The Icecreamists, debuted the flavor two weeks ago and since have been sent a letter by Lady Gaga’s lawyer asking them to remove her name from the product.
The legal letter accused Icecreamists owner Matt O’Conner of using Gaga’s name to promote the controversial product. “The references you are making to Lady Gaga are thus clearly deliberate and intended to take advantage of her reputation and good will,” wrote an attorney from the law firm of Mishcon de Reya.
The law firm also stated that “associating the Lady Gaga mark with a food product which may be unsafe for human consumption (owing to the risk of it carrying such viruses as hepatitis) is also highly detrimental.”
Baby Gaga has caused a stir in England because of fear it may spread hepatitis to consumers. The product, as Gaga’s lawyers say, is “deliberately provocative and, to many people, nausea-inducing.”
We’re just surprised Gaga hadn’t thought of the breast-milk ice cream idea first, considering her flair for creating products inspired by bodily fluids.