Celebrities have a number of options when they want to raise charity money: we’ve seen auctions, PSAs, and the promotion of nonprofits through TV appearances. But one tried-and-true way to get money to those who need it is the charity album.
Justin Bieber, U2, Rihanna, and other top recording artists are teaming up to record a benefit album for earthquake and tsunami relief in Japan. Musicians are being asked to donate tracks and waive royalties for the digital-only album, which Universal Music hopes to release by the end of the week.
Traditionally, these benefit albums contain a few original songs written specifically about the cause at hand. But with time a factor, the tracks donated may be previously recorded tracks that were unreleased or could even be previously released songs. As a spokesperson for Universal Music noted, “We are doing it only digitally because it is faster, and this will be a worldwide release.”
So far, the trio mentioned are being joined by Nicki Minaj and Bon Jovi, with others likely to join by the end of the week. U2 has contributed to charity albums before, including the Starbucks charity album supporting the (RED) campaign for AIDS victims in Africa. Bieber has proven himself to be a charity-minded guy as well, participating in many charity auctions and PSAs in the past. He even set up a Charity: Water fundraising site for his birthday last month.
Keep an eye out for the digital album in the coming weeks! When we see it on iTunes, we’ll be sure to let you know. No way are we passing up some new Bieber tracks!