ghosts in our machine
by Ali Berman
Categories: Animals, Film/TV
Tags: , .

Popular crowdfunding tools Kickstarter and IndieGoGo are being used more and more by activists to fund their projects. Just like “The Story of Dao” which we talked about recently, the new cross platform project “The Ghosts in Our Machine” is in the process of raising $12,000 to fund their work.

Given a thumbs up by names like Woody Harrelson and Gene Baur, this documentary and narrative web experience tells the story of “non-human animals living in the shadows of our highly mechanized urban world.”

The director Liz Marshall writes about the project, “Sadly, animals have been categorized into three parts: domesticated pets; wildlife, and the ones we don’t like to think about: the many species used within global industries. The GHOSTS are the cogs, the objects within our powerfully advanced and haunted MACHINE.”

This film strives to tell the stories of those “ghosts,” the animals used for testing, food, clothing, entertainment and other unseen industries.

As an incentive to get people to fund the work (crowdfunding is all about incentives), Cow Jones Industrials Vegan Boutique has donated a purse by the eco company English Retreads to be raffled off. Anyone who donates over $20 before June 22nd automatically gets their hat thrown into the ring.

As of right now, the project has raised $3,070, with 44 days to go. Check out their IndieGoGo pitch below and visit the website to watch the story of a beagle saved from biomedical research.

About Ali Berman

Ali Berman is the author of Choosing a Good Life: Lessons from People Who Have Found Their Place in the World (Hazelden) and Misdirected (Seven Stories Press). She works as a humane educator for HEART teaching kids about issues affecting people, animals and the environment. Her published work can be found on her website at aliberman.com. In early 2012 Ali co-founded flipmeover, a production company with the mission to use media to raise awareness of social issues.

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  • http://www.cowjonesindustrials.com/ Donna Oakes

    This is such an exciting project and I love it that we can play a role in helping to make this happen. I have watched the trailers over and over – these images will go straight to your heart.