leona lewis
by Ali Berman
Categories: Animals, Causes
Tags: , , .
Photo: Flickr/www.chicagofabulousblog.com

The World Society for the Protection of Animals (WSPA) is asking you to take part in the easiest march of all time. On January 24th, they want you to join Ricky Gervais, Leona Lewis and Kristin Bauer to “collar” a dog for a virtual walk for their Collars Not Cruelty campaign. It’s armchair activism at its best.

Collars Not Cruelty promotes vaccinating dogs and placing a red collar around their neck so that communities know the animal doesn’t have rabies. Ray Mitchell for the WSPA said about the issue, “Every year, nearly 20 million dogs are needlessly and cruelly killed in misguided attempts to control rabies. Through this virtual dog march, we want to tell governments and people around the world that it doesn’t have to be this way – through mass vaccination, they can humanely and effectively tackle the disease.”

Animal lover and vegetarian Leona Lewis said about the campaign, “I think that WSPA’s initiative in Bali is amazing and it proves that their solution works to protect humans, and of course to protect the animals. I wish that more governments would take this on board. I really hope that everyone joins me in supporting this campaign as this is something I feel really passionate about.”

The program has already proved to be successful. Look to the Stars reports that in Bali red collars were placed on 210,000 dogs within 6 months letting anyone who sees them know that they were vaccinated. Thanks to the effort, the number of people and dogs diagnosed with rabies was drastically reduced.

Ricky Gervais said it best. “Collar a dog, spread the word, help save a life. It’s as simple as that.”

Will you take part in the virtual march to spread awareness? You don’t even have to get your shoes on.

About Ali Berman

Ali Berman is the author of Choosing a Good Life: Lessons from People Who Have Found Their Place in the World (Hazelden) and Misdirected (Seven Stories Press). She works as a humane educator for HEART teaching kids about issues affecting people, animals and the environment. Her published work can be found on her website at aliberman.com. In early 2012 Ali co-founded flipmeover, a production company with the mission to use media to raise awareness of social issues.

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