While the world is waiting on the premiere of “The Hunger Games”, the film’s stars are doing their part to tackle the real-world problem of international hunger. On a new website sponsored by the World Food Programme, Jennifer Lawrence, Liam Hemsworth and Josh Hutcherson appear in a PSA calling on fans to work to put an end to the epidemic.
The World Food Programme, which recently organized 50 Cent’s charity trip to Africa, is a UN project and the largest humanitarian agency in the world that is fighting hunger. Their new site also boasts an interactive quiz on the issue which gives participants the chance to win signed memorabilia from the movie.
The partnership between the film series and the World Food Programme also includes work with Feeding America, the nation’s leading domestic hunger-relief charity. Vikki Escara, the president and CEO of Feeding America was quoted as saying, “Unlike the characters in “The Hunger Games”, we do not live in a country in which food is scarce. There is enough food to feed everyone living in the US, but it’s not getting to millions of low-income people who need it. Thanks to our partnership with Lionsgate, “The Hunger Games” will help us expand much needed public awareness of the issue and encourage people to join Feeding America in our commitment to helping ensure that everyone has enough to eat.”
The goal is to capitalize on the excitement surrounding the film’s premiere to bring awareness to the hunger epidemic. World Food Programme Director of Communications, Nancy Roman, explained, “If all of us did just one small thing to fight hunger we could end hunger around the world. We are deeply grateful for the support of Suzanne Collins, who writes as though she understands hunger in the world, as well as Lionsgate and “The Hunger Games” cast – who have the power to change lives as they feed people worldwide.”
According to a press release from Lionsgate, Hunger is the world’s greatest solvable problem, affecting 1 in 7 people – almost one billion men, women and children around the world. In the United States, 1 in 6 Americans face hunger, nearly 49 million people. For just $5 a month, Feeding America and WFP can help provide at least 20 meals to a child in need.
Fans can learn more online at http://hungergames.wfp.org and experience “The Hunger Games” in person when it hits big screens on March 23. Check out the PSA below!