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Christy Turlington raises maternal mortality awareness this Mother's DayChristy Turlington raises maternal mortality awareness this Mother's Day

WATCH: Christy Turlington's ‘No Mothers Day Mother’s Day’

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Model Christy Turlington loves being a mom to her two children with actor Ed Burns, but this Mother’s Day she’d rather have a “No Mothers Day Mother’s Day” than one filled with gifts. And all for good reason.

This Mother’s Day, Turlington hopes women and men of all ages recognize the important role mothers play in society worldwide through her initiative the “No Mothers Day Mother’s Day.” She wants others to take note of maternal mortality, “the cause at the heart of the Every Mother Counts advocacy,” which she founded in 2010.

She even worked with her husband to create a short online film starring celeb moms like Jennifer Connelly, Kelly Rutherford, Ann Curry, Blythe Danner, Debra Messing and Dayle Haddon drawing attention to the fact that thousands of women die annually from causes related to pregnancy and childbirth. According to Every Mother Counts, the number has reached 360,000 annually.

The fatalities are preventable, but only if it’s made a priority. Turlington was inspired by Julia Ward Howe’s 19th century stance against the Civil War that killed men and children.

This doesn’t mean she doesn’t celebrate the holiday. “I never was more appreciative of my own mom and all the other moms out there than when I became one myself,” Turlington said.

She even revealed she dines with her family and enjoys time with her children, sister, mother and mother-in-law. However, she wants mothers to unite in this particular stand, along with men joining the cause.

Turlington husband takes part in the initiative; after all, he did direct the short film.

“My husband directs the film for that reason,” Turlington said. “He’s the one who takes the lead on that day.”

Photo Credit: Debby Wong / Shutterstock.com

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