The new eco capsule line from TopShop

For anyone following the fashion trends, there is a clear Eco Chic wave that has been steadily gaining momentum over the last few years. UK based fashion giant, Topshop, has officially joined the movement.

Teaming up with eco fashion brand Reclaim To Wear, they are creating a debut upcycled capsule collection made entirely from discarded materials.

Materials including surplus stock and production off-cuts have gone into the line, which comprises on-trend pieces including ombre bleached denim shorts and color block panel mini and maxi dresses.

Reclaim To Wear was founded in 1997 with the mission to reduce the amount of wasted textiles in the fashion world. The brand’s creative director Orsola de Castro and managing director Filippo Ricci shared their knowledge with Topshop when collaborating on the line.

“This is the first step towards the creation of zero waste design collections. I trust that the Topshop team’s commitment to newsustainable solutions will lead to the reconsidering of consumption versus disposal throughout the whole fashion industry supply chain,” said de Castro.

This will be a great addition to the growing list of green fashion victories, including H&M’s sustainable Glamour Conscious CollectionStella McCartney’s eco-clothing store in NYEco Fashion Week in Toronto and the amazing work by Livia Firth and the Green Carpet Challenge.

About Crystal Wiltshire

Crystal wears her passion for the environment proudly on her sleeve...as well as through the recycling symbol tattooed on her wrist. True story! With a frightening addiction to social media, Crystal posts on 17 networks...& counting. More importantly, as a mom & a woman, Crystal is highly focused on leading by example for her family. She uses her blog, Ideally speaking..., to share funny parenting stories, but also to motivate others into social involvement, healthy living & human equality, writing with an idealistic outlook on life. Connect with Crystal on Twitter.

View all posts by Crystal Wiltshire →