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peta varma adpeta varma ad

Indian Supermodel Gets 'Wrapped' for PETA

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Indian supermodel and actress Anupama Varma is the latest international celebrity to strip down and promote a pro-vegetarian message to the masses.

In the ad, which shows Varma wrapped up like a piece of meat in a butcher shop, she urges fans to “try to relate to who is on your plate – go vegetarian”.

The ad is being released in India during World Week for the Abolition of Meat and just in time for World Vegetarian Day (1 October) and Vegetarian Awareness Month (October).

“I hope my PETA ad helps challenge people to really think about what ‘meat’ is”, says Anupama. “Eating flesh means eating the corpse of a tortured animal who did not want to die. We are encouraging people to try going vegetarian – for animals, the environment and their own health.”

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0 Comments

Veld donates money to farm animals and also serves them

Lest we be confused that their giant V logo stands for anything other than Veld.

Trading beef for beans is not a solution, veganism is

Please do substitute beef for beans, but also have tofu instead of turkey, carrots instead of chicken, and I think you see where I’m going.

Guys, extortion isn’t an effective form of vegan advocacy

Assuming we can extort people into respecting the lives of others makes no sense.