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Celebrities Go Naked with Dead Fish to Fight Overfishing

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The current article you are reading does not reflect the views of the current editors and contributors of the new Ecorazzi

If I could have fit a “wtf” in the title of this post, I would have.

An organization in the UK called FishLove is attempting to “make a bold stand to stop over-fishing” by having celebrities pose naked with dead fish. Seriously. It’s like they took their inspiration from PETA but didn’t quite understand the concept. The point is to save the lives of animals, right? Not to further exploit them by wrapping naked celebrity limbs around their carcasses.

The website does say about the fish used in the photos, “All the fish taken in these photographs have been kindly donated by Waitrose, and have been caught sustainably according to the company’s impeccable environmental policy.”

What we don’t understand is how exactly naked celebrities holding dead sea creatures and smiling creepily brings attention to the overfishing problem. We’re not allowed to post photos, but you can click over to their site to see people like Lizzy Jagger and Jerry Hall posing for the camera. In one image, a naked Jagger is actually straddling a huge dead fish.

It just doesn’t make any sense. The nude celebrities attract attention because everyone likes nudity. But, to feature these poor dead fish, octopi and starfish and say it’s to stop overfishing? The math just doesn’t add up. If you want to save fish from the sea, best not to fish them out and kill them just to make your point. The fact that the fish were donated does not make us feel better. You?

Photo Credit: Shutterstock.com

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  • Cynthia Satterfield

    Before I read the story, when I just read the title and saw the pic at the top with the octopus, I did not think of sustainability or awareness of fishing practices. I thought it had to do with some wierd fashion thing, that it was cool to pose with a dead sea creature like it is done with large fish, sharks, or other interesting sea life caught by fishermen or like hunters posing with their kill; deer, elk, bear, wolf, ect.

  • Sandra Stahlman

    ?? um? One strange campaign.

  • Doods

    Very disturbing. And the fact that they’re smiling while wrapped in dead fish makes it even more so. I really don’t think they thought this campaign through very well.

  • guest

    They should have “photoshopped” fish in the photos instead of using real ones..

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