Filmmaker, content creator, and entrepreneur Jordan Bloch loves the all-electric Tesla Model S – so he set out to create an unofficial commercial for it. The result is a beautiful ode to the automaker – and a powerful statement about where the industry (and its solar-powered charging stations) might take us.
In a post on his site, Bloch says he was unimpressed with the marketing videos Tesla had on display in their NYC shop, so he decided to see if he could hunt down someone with the car who might be willing to help him make something better.
The result was a collaboration with Tesla S owner Jason Knapp and his family – and, as Boch says, “the right opportunity to combine my three obsessions: filmmaking, technology and sustainability.”
Check out the video below.