Cleveland Browns Consider Welcoming a Bullmastiff as Live Mascot
The Cleveland Browns’ Dawg Pound is getting a little more real. The NFL team will be adding a live mascot to the FirstEnergy Stadium in the form of a bullmastiff.
According to Kevin Griffin, the Browns’ vice president of fan experience and marketing, who spoke with Cleveland radio station 92.3 on Sunday, a bullmastiff named “Swagger” will swagger onto the field this fall.
However, spokesman Rob McBurnett said more information will be revealed in the future and that the team is only “considering incorporating a bullmastiff” into the Browns’ gameday.
It seems that the news is potentially true, as the Browns unmasked the face of a dog via Instagram as shown below.
Swagger joins a few other live NFL mascots, including the Seattle Seahawks’ hawk Taima, the Denver Broncos’ white Arabian horse Thunder II and the Baltimore Ravens’ ravens Rise and Conquer.
No word yet if Swagger is adopted, but here’s hoping. Live mascots are somewhat controversial, as some feel animals don’t belong in stadiums, especially since crowds, loud noises and the bright lights can frighten them. Animal activists and some fans prefer a costumed human mascot, which the Browns’ actually used in the past named Chomps.