VIDEO: LovenKill Farms | Humane Meat

A few years ago I listened to a spiel at a high-end steak restaurant that sounded so much like Mic’s he could have used it as the script for his video. I remember I nearly laughed at the waiter (and this was when I still ate meat!). The guy was boasting about how the farm massaged their cows and gave them red wine and played classical music to calm them when they were upset. No kidding (only the hot yoga was missing…).

As soon as he left, my husband looked at me, puzzled, and asked if it was supposed to make us feel better that they got the cows drunk and marched them to slaughter to the strains of Mozart. To this day I have no idea how that speech was meant to work on customers, but since they repeated it for every guest, I guess it was having its desired effect.