While we’ve all known for some time that bottled water is environmentally unfriendly, and in many cases nothing but glorified tap water in individually-sized leaching plastic bottles, we just can’t shake our aqua addiction. We’re seeing more and more celebrities jump on the wet bandwagon- rapper 50 Cent, Kelly Clarkson, and most recently Jennifer Aniston have been promoting designer waters.
There is one water project, though, that’s not just attracting celebrities, it’s actually making a difference. You might recall our previous story about The Tap Project, which helps UNICEF save lives by providing people with access to clean drinking water. Since our first report, The Tap Project has really taken off and continues to gain the attention of major celebs- actress Rosario Dawson, hunky daddy Peter Sarsgaard, Weed’s Mary Louise Parker and many more.
Most recently, Sex and the City star Sarah Jessica Parker has signed on to endorse the project, which first launched in the Big Apple and is scheduled to hit San Francisco and other major U.S. cities Spring 2008.